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Hansen Natural

Markets natural juice and energy drinks.

1010 Railroad St.
Corona, CA 92882
Employees: 290
CEO: Rodney Sacks
Stock Symbol: HANS

Website: http://www.hansens.com

No career information online

Hansen's is a leading marketer of all natural juices, sodas and energy beverages.

Products marketed by the Corporation include: Hansen's Natural Sodas, Signature Sodas, fruit juice Smoothies, Energy drinks, Energade energy sports drinks, E20 Energy Water, functional drinks, Sparkling Lemonades and Orangeades, multi-vitamin juice drinks in aseptic packaging, Junior Juice juice, iced teas, lemonades and juice cocktails, apple juice, cider and juice blends, Blue Sky brand carbonated beverages, Monster Energy* brand energy drinks, Lost Energy* brand energy drinks and Rumba* brand energy drinks, and Joker Energy brand energy drinks.

In May, Hansen Natural and Anheuser-Busch Inc. announced agreements where certain Anheuser-Busch wholesalers will become distributors of Hansen's Monster Energy and Lost Energy drinks, Rumba energy juice drinks as well as an additional Hansen energy brand to be determined. 

In fiscal 2005, Hansen reported revenues of $348.8 million and net income of $62.7 million. Shares in the company have skyrocketed more than five times during the past year.


In the 1930's, Hubert Hansen and his three sons began selling fresh, non-pasteurized juices to film studios and retailers in Southern California under the Hansen's name.

In the 1970's, Tim Hansen, the grandson of Hubert, developed and marketed a variety of Natural sodas and pasteurized shelf stable, 100% juices also under the Hansen's label.

Launched in April 2002, Monster Energy has become the leading 16-ounce energy drink in the United States. 

Updated May 10, 2006

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